18. Castle Rock Entertainment – The Lighthouse
Castle Rock Entertainment went for a pretty straightforward logo, using a lighthouse for its design. However, there’s more than meets the eye with this beacon of good taste. The reason the company chose it is because it specialized in Stephen King movie adaptations – Castle Rock is the name of one of his fictional towns – and the lighthouse is the same as the one featured in the 1993 horror movie Needful Things, adapted from a King novel.
17. Columbia Pictures – The Model
When Michael Deas, the artist behind the re-creation of the original 1924 Columbia Pictures logo, failed in his attempts to find a model to meet his criteria in 1992, he took some time on his lunch break to reflect on the problem. Luckily he spotted one of his co-workers who he thought would be ideal to pull off the iconic pose. After the pregnant Jenny Joseph accepted, the classic torch model shot was updated in paint with her holding a lightbulb aloft rather than a torch.
16. Scott Free – As a Bird
It’s not just the big-name studio logos that have interesting backstories, but smaller outfits too. That’s certainly the case for director Ridley Scott, who named his own film studio Scott Free. For the flighty animated logo of the human form transforming into a bird, illustrator Gianluigi Toccafondo had to meticulously render each moment of movement before photographing them in sequence.